Recently FOX Sports and Major League Baseball (MLB) had some high-level meetings to discuss the huge rating slumps with the World Series and their “so-called” Game of the Week. The conclusion: run more promos…What? More promos?!

I am slightly biased toward this since I am a huge baseball fan and follow the sport daily, baseball has a potentially huge problem on their hands that’s been brewing for the past decade or so and in my opinion it cannot be fixed by running promos. For years MLB has ignored one key demo on a national baseball level - young males. Can you remember the last time a World Series game started prior to 9 p.m.? I don’t know about you, but when I was 10 years old, I was sleeping by 9 p.m. Generations of kids who could be exposed to the sport at a young age and continue watching for several more decades are not watching — a missed opportunity.

I read a quote awhile back from skateboarder Tony Hawk about how he was at a municipal park doing an appearance in the middle of summer. The skate park was packed but all five of the baseball fields there were empty. Pretty sad. When I was young, I remember after school gathering the neighborhood kids and heading to the fields for some pickup baseball…does that happen any more?

Can baseball be saved? Sure it can, with just a little work. Schedule a few playoff and World Series games during the day. Promote the game and not the game of the past. Baseball gets too caught up in tradition of the past. Yeah Mickey Mantle and Babe Ruth were great players, but do you think a kid growing up in suburbia cares about the past? NO! Promote the rising stars of the game and give reasons for young kids to get engaged in MLB again, and maybe — just maybe — baseball can get back to where it was as the national pastime.