Yukna promoted to Chief Digital Officer
gkv announced today the promotion of Alexei “Al” Yukna of Towson from director of interactive services to Chief Digital Officer. Yukna has been with gkv for more than three years and has played a large role in the expansion of gkv’s interactive and digital assets and services. He brings more [...]

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The new Federal Trade Commission (FTC) guides took effect on December 1, 2009. Read on to find out what has changed.

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This week’s Web Week in Review highlights include the first Internet “character” to be used in a mass-market campaign; growth of digital billboards; Photoshop and models; makeovers for social media; and Volkswagen’s piano stairs.

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gkv announced today the addition of two new employees:
Andrew Vollmerhausen, Associate Marketing Manager
Originally from Baltimore, Vollmerhausen joins gkv as associate marketing manager.  A Towson University graduate, Vollmerhausen will oversee the production of mobile marketing units along with event planning and production for gkv’s social marketing division, gkv REACH.  Some of his Clients include Morgan State [...]

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This week’s Web Week In Review highlights include the United Kingdom and France urge to curb the photo-trickery of Photoshop; online advertising overtaking TV advertising; a fake PSA receives 2 million views in one week; Google Wave has arrived; and is the long-time used click-through rate officially useless?

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On the heels of the third season premiere of AMC’s hit show “Mad Men,” The Daily Record asked Roger Gray, president of gkv, to share his perspective on how the advertising industry has changed or remained the same more than 40 years later.

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John Acquavita, M.Ed., Proofreader
Originally from Staten Island, NY, Acquavita joins gkv as proofreader, bringing with him more than 10 years of proofreading, editing and public relations experience. The Baltimore resident will review and copyedit all documents and work created on behalf of gkv’s Clients. Acquavita received his master’s degree in education from Holy [...]

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Tara Briggs, Vice President, Account Supervisor
Briggs, an Abington resident, joins gkv as vice president, account supervisor. Leading the Cape Cod Potato Chips and Lance accounts, Briggs brings more than 15 years of marketing and advertising experience to her position. Previously Briggs held the position of senior marketing manager for Black & Decker, as well as [...]

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Ellen Sharpe Brooks
Brooks, a Baltimore native, was promoted to senior account executive from her position as account executive. Brooks manages day-to-day account management activities for L-3 Communications and the Maryland State Lottery. Prior to joining gkv in November 2007, the University of Richmond graduate worked for Richmond, Va.-based Royall & Company where she coordinated direct [...]

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Whether your team made it to the Super Bowl or you just like to watch the big game with friends, the commercials are always a draw. Baltimore’s WJZ-TV asked Daniel Robinson, gkv media director, to give his perspective on Super Bowl XLIII commercials. Read and watch the interview with WJZ’s Jessica Kartalija.

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