GKV

Ads and Campaigns: Archives


Great Ads and Campaigns, Not-so-great Ads and Campaigns, etc.


19th
Jan.
'12

Playing with the big banks

Author: gkvblog  |  Permalink  |  No Comments  |  Posted in Ads and Campaigns, Challenger Brand  |  January 19th, 2012

How does a local savings and loan association with a limited advertising budget attract new customers and compete against the likes of M&T, Bank of America and PNC?

[Read More...]

14th
Dec.
'11

30 Odd Years of GKV – Keeping Baltimore cool (and warm!) for BGE HOME

Author: gkvblog  |  Permalink  |  No Comments  |  Posted in 30 Odd Years, Ads and Campaigns, Recent Work  |  December 14th, 2011

We’ve been working with BGE HOME to help people keep their homes energy efficient — nice and cool in the summer and toasty in the winter.

[Read More...]

23rd
Nov.
'11

30 Odd Years of GKV – Daring to put Playboy on television

Author: gkvblog  |  Permalink  |  No Comments  |  Posted in 30 Odd Years, Ads and Campaigns, GKV/Ad Industry  |  November 23rd, 2011

In 1986, we were the first agency ever to air a split 30-second commercial on television. The client? Playboy!

[Read More...]

22nd
Nov.
'11

PANDORA Turns “Surprise Me” Gift Requests Into an Unforgettable Holiday Gift

Author: gkvblog  |  Permalink  |  4 Comments  |  Posted in Ads and Campaigns, GKV/Ad Industry, Recent Work  |  November 22nd, 2011

PANDORA and GKV launch a humorous holiday advertising campaign to help men find the perfect gift for the special women in their life.

[Read More...]

21st
Nov.
'11

Lance Helps Moms Manage the After-School Crunch

Author: gkvblog  |  Permalink  |  No Comments  |  Posted in Ads and Campaigns, Branding/Identity Design, Challenger Brand, Industry News, Interactive, Public Relations, Social Media  |  November 21st, 2011

GKV’s challenge was to create an integrated back-to-school campaign for Lance Sandwich Crackers, which would build deep and lasting bonds with their primary target audience.

[Read More...]

21st
Nov.
'11

30 Odd Years of GKV - Pursuing excellence for Comfort Inns

Author: gkvblog  |  Permalink  |  No Comments  |  Posted in 30 Odd Years, Ads and Campaigns  |  November 21st, 2011

Our “Celebrity in a Suitcase” ads, which were created in 1985 for Comfort Inns, featured the likes of Johnny Cash, Evel Knievel, Vanna White, Dennis Rodman and Kathy Ireland, among others.

[Read More...]

18th
Nov.
'11

30 Odd Years of GKV – Hitting the jackpot with the Maryland Lottery

Author: gkvblog  |  Permalink  |  No Comments  |  Posted in 30 Odd Years, Ads and Campaigns  |  November 18th, 2011

Check out these spots, including our latest which got Baltimore fans “cawing” for Ravens Cash Fantasy!

[Read More...]

17th
Nov.
'11

30 Odd Years of GKV – Thrills and chills for Marriott’s Great America

Author: gkvblog  |  Permalink  |  No Comments  |  Posted in 30 Odd Years, Ads and Campaigns  |  November 17th, 2011

In 1983, we worked with Marriott’s Great America to promote its latest attraction, The Edge, the world’s first original free-fall thrill ride.

[Read More...]

29th
Jun.
'11

GKV and PANDORA Jewelry Turn on the Charm at JCK Las Vegas

Author: gkvblog  |  Permalink  |  No Comments  |  Posted in Ads and Campaigns, Branding/Identity Design, Current Trends, GKV/Ad Industry, Noteworthy, Public Relations  |  June 29th, 2011

How do you make a client’s tradeshow presence stand out when you are up against some of the most creative minds in the world?

[Read More...]

4th
Mar.
'11

gkv Plans Exclusive Pandora Jewelry Preview Party in NYC

Author: gkvblog  |  Permalink  |  No Comments  |  Posted in Ads and Campaigns, GKV/Ad Industry, Public Relations, Recent Work, Uncategorized  |  March 4th, 2011

To celebrate the debut of PANDORA’s new LovePods Rose Gold creations, gkv and Celebrity Event Designer Jorge Cazzorla transformed The Empire Hotel Rooftop in New York City into a secret garden of enchantment and femininity.

[Read More...]