The new Federal Trade Commission (FTC) guides took effect on December 1, 2009. Read on to find out what has changed.

[Read More...]

“1…2…3…4…[tell me that you'll buy my songs].” I’ve recently taken personal interest in what millions of music lovers across the nation have been recognizing for years — musicians/bands topping music charts with songs that make their debut in TV shows or commercials.

[Read More...]

In this age of tech-savvy consumers who tend to do most of their shopping online, I was both surprised and delighted to read about Estee Lauder’s new campaign connecting consumers to social media with free in-store makeovers and photographs.

[Read More...]

This week’s Web Week in Review highlights include the first Internet “character” to be used in a mass-market campaign; growth of digital billboards; Photoshop and models; makeovers for social media; and Volkswagen’s piano stairs.

[Read More...]

This week’s Web Week In Review highlights include the United Kingdom and France urge to curb the photo-trickery of Photoshop; online advertising overtaking TV advertising; a fake PSA receives 2 million views in one week; Google Wave has arrived; and is the long-time used click-through rate officially useless?

[Read More...]

Before I was old, I was cool. My friends, my music, my hair, my clothes, my loathing of anything mainstream, my whole Woodstock world — cooler than any cool in history. Jeff Millman, gkv’s Vice Chairman and Chief Creative Officer, is Old Cool.

[Read More...]

Brands can face many pitfalls in the world of digital media. Throughout a series of posts, Emily Hughes will evaluate hotels that have decided to participate in social media.

[Read More...]

The “PSA Texting and Driving” gained a lot of hype last week. The more than four-minute video, targeted at teenagers, is a powerful and haunting dramatization depicting different scenarios of driving while texting.

[Read More...]

With billions of Web sites to choose from, finding the good stuff can be a chore. That’s why we’re bringing you the Web Week in Review. Augmented Reality, Penny Pranks, What the F is Social Media?, Squirrel Photo and No More IE6.

[Read More...]

If you were stuck on a deserted island and could only bring one thing, what would it be? Jessie Helene is bringing her new smart phone. That way, even if there was no way of getting rescued from the island she could start a new civilization or, at the very least, watch some TV.

[Read More...]