Author: Ashley Bertrand

AshleyRaised in upstate NY I made the decision to pack up my things and move to Baltimore jobless four years ago. As a kid I was a major TV junkie. I blame Nickelodean for sucking me into shows like "You Can't Do That on television" and "Hey Dude" which later developed into my obsession with "Beverly Hills 90210" and "The Real World (ps- Seattle is my favorite season)." I guess watching all that boob tube is what connected me with advertising in the first place. When I'm not at work or in front of the TV I enjoy traveling, concerts, hanging out with my friends/family, photography, and long walks on the beach. Did I mention I'm also a Sagittarius or is this not that kind of ad?


All posts by Ashley:


15th
May.
'09

Ideal product placement OR missed opportunity?

Permalink  |  No Comments  |  Posted in Ads and Campaigns, Challenger Brand, TV/Radio  |  May 15th, 2009

The producers of The Biggest Loser understand the show is not just about helping the 20 or so contestants, it’s about helping America. But how does one help the millions of overweight people in our country? By using an insanely large amount of product placement pieces showing off products to help people get fit.

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